How Much Does an SEO Audit Cost?
Confused about why your website isn’t performing as expected? Think you did everything right, but something still feels off?
Sometimes, it helps to have a second set of eyes. That’s where our team of SEO specialists at Mojo Dojo come in. We’ll analyse your website to find issues. Then, we’ll suggest ways to help you rank.
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What’s an SEO Audit?
If you think your website needs a detailed analysis, an SEO audit might help. It can you show what’s working and what’s not. An SEO audit evaluates a website’s search engine performance. It finds issues that may hurt its ranking. It also includes recommendations for improvements.
Think of it as a health check-up for your website. It uncovers hidden issues. These include slow loading times, broken links, missing tags, and low-quality content. By fixing these issues, businesses can boost their site’s visibility. This attracts more traffic and outpaces competitors.
Regular SEO audits, every six months or so, are essential. They maintain a website’s optimisation and online visibility.
SEO Audit Costs in 2024
Typical SEO costs involved in an audit include:
- General Auditing
An SEO specialist will check your SEO efforts to find areas for improvement. This can cost between $500 to $30,000. - Content Creation
Your business needs keyword-optimised content. It must have compelling meta titles and descriptions to appeal to search engines. It varies, but usually costs $0.10 to $0.50 per word for articles and blog posts, and $0.15 to $0.40 for website copywriting. - Backlinks
Getting external sites to link to yours will cost $100 to $1500 per link. It depends on the site’s quality and authority in a specific industry. You need at least 50 backlinks on your homepage to improve your SERP ranking. - Technical Configuration
Hiring a developer to design your site may cost $40 to $160 an hour. It should have easy navigation and a crawlable robots.txt file. - SEO Research Tools
There’s monthly fees to utilise tools like Ahrefs and Semrush. It’s approximately $99 to $150 a month, to help you research keywords and competitors. - Reporting & Monitoring:
You’ll need SEO tools to track link clicks, paid search results, and site analytics. These tools are often included as part of an SEO research tool subscription.
An SEO Audit will remove the stress of budgeting for individual costs. Our SEO services include all the essentials for a full analysis of your website. You’ll get a single, transparent price for the audit. It covers all aspects of the work. This lets you focus on improving your website’s performance and achieving your goals.
Factors that Affect SEO Audit Pricing
A list of factors affecting SEO audit pricing include:
- The most important factor in an SEO audit’s price is your website’s size, measured by its number of pages. Larger websites with more pages need more time and resources to analyse. This results in a higher audit cost.
- A basic audit will focus on technical issues within a specific area of your website. A more comprehensive audit will cover technical, on-page, and competitive analyses.
- Websites with complex structures need more time and effort to analyse. This leads to higher audit costs.
- Your website’s SEO performance and ranking affect audit pricing. Websites already optimised and ranking well need minimal fine-tuning. Those with major SEO issues and low rankings need a deeper analysis. Thus, increasing audit costs.
- The latest tech and tools often come with higher licensing costs.
- Expedited audits with faster turnaround times incur premium charges.
- Websites in competitive industries need more extensive SEO audits to gain an edge. Hence, resulting in higher audit costs.
- It’s cheaper to buy an audit as part of a larger SEO package than to buy an individual service.
Is an SEO Audit Worth the Cost in 2024?
Yes, it is. But the value of an SEO audit depends on choosing the right type of audit and provider. Here’s why an SEO audit is crucial.
- Good SEO can boost your website to the top of SERPs, improving your online visibility.
- An SEO audit will find hidden issues. It will analyse your website’s performance. An SEO expert will catch details you might miss. This will save you time and money on fixing them later.
- It’s a roadmap for improvement. An audit’s insights provide a clear path to improve your website’s performance. This leads to higher search rankings and a better user experience.
- It helps you compete online. An SEO audit gives your website the tools to compete online.
- An SEO audit can lead to increased traffic, leads, and sales, leading to business growth.
- Audits can identify technical issues to help maximise your ROI. A thorough audit can find issues that hurt your site’s performance. These include broken links and duplicate content.
Our Expertise
Don’t let your website fall behind. Although free SEO audit tools exist, as a business, you shouldn’t place complete reliance on them. At Mojo Dojo, our SEO experts have 15 years of experience. They excel at optimising online presence for success.
Our SEO audits cover technical, on-page, off-page, and competitive factors. They uncover hidden issues and find optimisation opportunities. We provide a clear roadmap to enhance your site’s performance and search engine rankings. Contact us for a free consultation and a custom SEO quote.