Small Business SEO Services
Small businesses struggle with organic growth because of a lack of expertise in SEO and content marketing. Our SMB SEO services help you stand out in the competition.
Real Mojo Dojo clients, on the record.
Our small business SEO process.
Being a small business is hard. It is also one of the most exciting things for an entrepreneur or a small business owner. Our SMB (small medium business) SEO services are price driven and provide a comprehensive SEO plan for growth. We cover the following as a part of our SMB SEO plan:
In-depth keyword research. We uncover the most profitable keywords for your business — whether that be for local, eCommerce or national SEO.
On-page SEO. Site speed, meta data, image optimisation, internal links, site hierarchy and architecture, canonicals, redirects, sitemaps and robots.txt.
Off-page SEO. We audit your existing link profile and your site history and reputation.
Content strategy. A content plan built from content gap research, run as a content calendar that keeps improving your organic rankings.
Link building. Links from the most relevant topical authority sites — highly relevant to the topic of your site. Link building.
Bad sales, not bad product, is why most businesses fail.
In Australia, over a quarter of small businesses operate in the construction sector, followed by professional services including law, scientific services and the technology sector.
60% of businesses in Australia fail within the first three years of operation, with over 20% failing within the first year. Most small businesses fail to capitalise despite having a very strong product or service.
Bad sales rather than product is the number one reason why most businesses fail. Marketing your product or service is critical to grow your small business, and our SEO services help you navigate the challenging world of online marketing.
An SEO framework built from real-world experiments.
Over 15 years, we have built an SEO framework for SMBs that can accurately pinpoint the actions that will generate significant SEO ROI (return on investment).
What's in our SMB SEO plan.
SEO services for SMBs starting from as little as $1,500 per month.
In-depth keyword research
The most profitable keywords for your business — local SEO, eCommerce SEO or national SEO.
On-page SEO
Site speed, meta data, images, internal links, hierarchy, canonicals, hreflang, 404s and 301/302 redirects, sitemaps and robots.txt.
Off-page SEO
An audit of your existing link profile, site history and reputation.
Content strategy
A content calendar driven by the content gap between you and your competitors.
Link building
Links with topical relevance from the most relevant topical authority sites.
Get your free SEO audit
A comprehensive audit within 48 hours. No calls, no obligations, just a clear diagnosis of your biggest SEO bottleneck.
Small business SEO for low-competition niches.
For small businesses, targeting low-competition niches can be a game-changer in SEO. By focusing on specific, less competitive areas, small businesses can outrank larger competitors and attract targeted traffic.
For example, instead of competing for broad terms like “fitness classes,” a small gym could target “yoga classes for beginners in Melbourne” or “personal training for seniors in South Melbourne.” These low-competition niches have lower search volumes, but also lower competition, making it easier to rank higher and attract relevant leads.
Finding the niche
In small business SEO, identifying low-competition niches involves researching long-tail keywords, analysing competition and understanding local search intent.
By targeting these niches, we will help you create content and optimise your website for specific search queries, increasing your chances of ranking higher and driving more qualified traffic. Additionally, low-competition niches often have lower costs per click for paid advertising, making them an attractive option for small businesses with limited budgets.
Becoming the local authority
By targeting low-competition niches, small businesses can establish themselves as local authorities. This approach requires careful and considerate keyword research, on-page optimisation, and content creation for a stronger local presence.
Our SMB SEO services process.
Eight stages, from the first call to the monthly report.
Discovery call
We get on a call with you to discuss your business, understand its organic footprint, search results, keywords to target and the products and services to be marketed.
Initial audit
Every SMB SEO campaign starts with a comprehensive SEO audit and an in-depth review of your website. We review your site architecture, your content pages, your keyword rankings and your site history and reputation.
Keyword research
We uncover the most profitable keywords for your business, whether that be for local SEO, eCommerce SEO or national SEO.
Competitor analysis
An extensive analysis of your competitors’ content, keywords, backlinks and the content gap between you and your competitors. We use this information to drive your SMB SEO plan.
Content calendar
We establish a content plan from our content gap research and start a content calendar that creates content round the clock to improve your organic rankings.
On-page optimisation
We focus on your site speed, meta data, image optimisation, internal link structure, site hierarchy and architecture, canonical and hreflang tag implementation, 404 pages and 301/302 redirects, sitemap files, robots.txt and so on.
Link building
We audit your existing link profile and find the most relevant topical authority sites to build links for your site. Our links have topical relevance and are highly relevant to the topic of your site.
Reporting
Extensive reporting that lets you measure and track your success for the keywords being optimised and your organic traffic growth.
Why choose Mojo Dojo for your SMB SEO services?
Mojo Dojo is an Australian SEO company with 15+ years of experience in digital marketing. We are a Melbourne SEO agency with a local presence in Adelaide, Brisbane, Sydney, Perth and other regional parts of Australia. Our services are geared towards driving revenue and organic traffic.
Who we have worked with
Market-leading retail giants like Lombards · public venues like Luna Park & Melbourne Central · builders like PDG Group & Villawood Properties · international brands like Denon, HEOS and Maximizer · and local SMB businesses, among many more.
Priced for small business
We provide SEO services for SMBs starting from as little as $1,500 per month.
Results for businesses like yours.
Clients named on this page, plus smaller Australian businesses we have grown with SEO.
Villawood Properties
194% increase in goal completions
90% increase in conversions · 22% increase in leads
Luna Park
250% increase in revenue
95% increase in organic traffic · 112% increase in conversion rate
PDG Corporation
#1 ranking for property developer keyword
40% increase in organic sessions · 53% increase in new users
BizHealth Consultants
261% increase in organic users
281% increase in new users · 228% increase in sessions
Cowden Insurance
209% increase in user engagement
175% increase in total users · 100% increase in conversions
Three Seas Psychology
1100% increase in search volume
135% increase in revenue · 700% increase in brand awareness
“Their team understood our business before we even had to explain it. Enquiries are up 250% and the quality is better than ever.”
The SEO framework, written down.
Learn how we plan, prioritise and measure SEO for growing businesses — the framework distilled from 1,307 real-world experiments across 932 organisations.
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Free. 20 pages. In your inbox. Magic-link delivery — it arrives in about two minutes, and there's no sales call attached to reading it.
Get your free SEO audit.
Submit your website and we'll send you a comprehensive audit within 48 hours. No calls, no obligations, just a clear diagnosis of your biggest SEO bottleneck.
More SEO services.
Specialist pages for your business model, your market, and the deliverables inside a retainer.