TikTok In-feed Ads
In-Feed Ads appear as your audience scroll through their feed and feel just like organic, user-generated videos.
Real Mojo Dojo clients, on the record.
Elevate your TikTok strategy: custom in-feed ad campaigns by Mojo Dojo.
Your In-Feed video ads will seamlessly integrate into your future customers’ feed for greater brand awareness, high engagement, and a lasting customer relationship.
A clear call to action. After a couple of seconds, a Call-to-Action button will appear where you can link directly to your website or desired landing page.
Up to 60 seconds, sound on. In-Feed Ads auto-play with the sound on and include clickable elements like comment, like, follow and share options.
Ads people enjoy. 83% of TikTok users say they actively enjoy In-Feed Ads, so your audience encounters your brand in a way that drives sales whilst feeling enjoyable for them.
Remembered longer. A study by Neuro-Insight found that In-Feed Ads achieve a 23% higher memory recall than traditional TV ads.
Video content with high virality, targeted with precision.
Mojo Dojo can help you create high-quality video content and recommend ideas with high virality. We integrate laser-precision targeted campaigns for high growth in user-generated content and other TikTok ad campaigns.
In-Feed Ads sit inside our wider TikTok Ads management, alongside Spark Ads, TopView Ads and branded hashtag challenges, so every format works toward the same goal.
TikTok In-Feed Ads services we can help with.
Everything needed to plan, produce, launch and report on TikTok In-Feed Ads, and the formats around them.
Laser-targeted audience lists
Audience lists built so you’re speaking to the right people.
Creative and campaign optimisation
Creative and TikTok ad campaign optimisation.
In-Feed Ads campaign creation
TikTok In-Feed Ads campaign creation, from concept to launch.
Influencer research
Access to in-depth research on influencers that’s not available anywhere else.
Viral content recommendations
Recommendations to make viral content, refined by running hundreds of campaigns.
Retargeting
Retargeting to ensure you never miss a customer.
A full-funnel approach
A full-funnel approach to TikTok Ads, including remarketing on Google or remarketing on LinkedIn.
Complete tracking setup
Complete tracking setup for ongoing monitoring.
Detailed reporting
Detailed reporting so you can see your ROI in real time.
Get your free audit
Submit your website and we'll send you a comprehensive audit within 48 hours. No calls, no obligations.
How TikTok in-feed ads work.
TikTok's in-feed ads reach a young, engaged audience. Create immersive content that drives engagement and conversions on the platform. In-feed ads are the most affordable option, making them a cost-effective way to reach a broad audience on TikTok.
Native video in the For You feed
TikTok's In-Feed ads let you embed video ads in users' For You feeds. These ads auto-play, up to 60 seconds long (optimal length: 15 seconds), with sound on. They blend in like native content, matching the UI of organic posts.
Built around your goals
As social media marketing experts, we understand that you have unique goals and priorities for your TikTok ads. Advertisements on TikTok reach 17.9% of internet users who are above 18, which translates to 885 million users, according to research conducted by TikTok and Kantar.
Why in-feed video works on TikTok.
According to research conducted by TikTok and Kantar.
Our In-feed ads services focus on three core areas.
Every campaign is built and reported against the same three outcomes.
In-feed video engagements
Comments, likes, follows and shares on ads that feel just like organic, user-generated videos.
In-feed video visibility
Seamless placement in your future customers’ For You feed for greater brand awareness.
Revenue generated
A clear call to action to your website or landing page, with tracking and reporting so you can see your ROI in real time.
Paid social results from our clients.
We have not published a TikTok-only case study, so these are results from clients whose paid social ran on Meta as one part of a wider programme. They are blended results, not TikTok.
“Their team understood our business before we even had to explain it. Enquiries are up 250% and the quality is better than ever.”
The paid social playbook behind our campaigns.
Feeling overwhelmed by targeting options, campaign goals and confusing metrics? You're not alone. The Meta Ads Playbook sets out the paid social tactics we plan alongside TikTok, so the channels work as one programme.
Send me the Meta Ads Playbook →
Free. 16 pages, 19 tactics. In your inbox. Magic-link delivery — it arrives in about two minutes, and there's no sales call attached to reading it.
Get your free TikTok Ads audit.
Submit your website and we'll send you a comprehensive audit within 48 hours. No calls, no obligations, just a clear diagnosis of your biggest TikTok Ads bottleneck.
More TikTok and paid media services.
Other TikTok formats we manage, and the channels we plan alongside them.