Local SEO
Google Maps Rankings
Nine proven tactics to climb the local pack: correct business categorisation, consistent NAP data across directories, citation building on Apple Maps, Bing, Yelp, and Truelocal, and why your ideal review rating is 4.5–4.7 stars, not 5.0. Covers the three ranking factors — Prominence, Distance, and Relevance.

Published
March 2026
Difficulty
Beginner
Format
Cost
Free
About This Playbook
Inside the Google Maps Rankings
As a local business, one of the most important things you can do to be found online is to improve your Google Maps ranking. A sound SEO strategy should incorporate Google Local Map rankings. When someone near you uses Google to search for places to go, a map list of search results will appear. The higher you can rank in Google Maps, the more locals will find your business online and the more inquiries and foot traffic you’ll receive. Google maps is a foundation to digital marketing.
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