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Dentist SEO

SEO strategies for dental companies. As patients often turn to Google for searching dentists or dentist reviews, it is important you focus not only on your SEO but also on how your business is perceived online.

Mojo Dojo client testimonial

Real Mojo Dojo clients, on the record.

Built forDental clinics · dental practices
Starts withTopical relevance map · SEO audit
Targets“Dentist near me” · local terms
PlatformsWordPress · Prestashop · Shopify · Magento
Dental SEO services overview

The growth challenges every dental clinic knows.

Dental clinics have very common growth challenges like any other medical practice. These include:

Occupancy. Low to mid occupancy rates.

Footprint. Low digital marketing footprint.

Local SEO. Local SEO is lacking and patients can't often find the clinic.

Fees. Medicare doesn't cover most dental care, so out of pocket fees often deter patients.

Strategy. No SEO strategy or lack of success with SEO.

Reviews. No Google my business presence or poor reviews hampering growth.

Paid ads. Paid ads are expensive and Google usually eats up all the budget.

If you run a dental clinic and have one or few of these problems, we can help you with our dental SEO services.

Our dental SEO services.

Our dental SEO services focus on a range of good SEO practices starting with developing a good topical relevance map and focusing on topical authority via SEO. We start off with auditing your dental practice SEO.

A comprehensive SEO plan for dentists include a thorough audit of your SEO, analyzing your current SEO strategy, your current backlinks profile, your competition, your Google My Business (GMB) listing, your online reviews and your service pages content.

Benefits of our dental SEO services

Some of the main benefits of our plan.

Dental SEO services are not limited to just doing the on-page or the off-page implementation but also focus on providing the right advice in helping your business grow.

01Local rankings

Rank for “dentist near me”

Rank much higher for key terms like “dentist near me” or “dental clinics”.

02Top of funnel

Rank for early patient questions

Rank higher for terms patients use at the top of the funnel like “toothache” or “does my teeth need whitening?”

03Audience

Target the right audience

Target the right audience to boost your conversion rates and to improve your page engagement rates.

04Community

Educate and engage the community

Share useful oral health advice with your local community and show patients you are open to feedback.

05High-value patients

Specialized dental services

Get high value patients for specialized dental services like cosmetic dentistry or even emergency dentistry.

06Not sure where to start?

Get your free SEO audit

A comprehensive audit within 48 hours. No calls, no obligations.

Get My Free Audit
Keywords

Best keywords to rank for dental clinics.

We will help you create a comprehensive topical relevance and topical map to focus on the right kind of keywords.

These keywords will be commercial, transactional and one that are likely to bring you patients that will convert into you client.

Local first.

Since a lot of dental clinics have a local presence only, it is important to optimize your clinic in a way that focuses on getting you the best results for all the terms locally or have the local connotations.

Our dental SEO keyword research

A generalised keyword template for dentists.

Our dentist SEO keyword research will identify many other keywords but a generalized template for keyword research for dentist looks like the following.

Searches for dentists

  • Dentist
  • Dentist near me
  • Local dentist
  • Dentists near me
  • Family dentist
  • Dentist in [city]
  • Best dentist near me
  • Good dentist near me
  • Affordable dentist near me
  • General dentist
  • Licensed dentist

Dental services

  • Teeth Whitening
  • Dental Implants
  • Invisalign
  • Porcelain Veneers
  • Root Canal Therapy
  • Dental Check-up and Clean
  • Gum Disease Treatment
  • Dentures
  • Dental Crowns and Bridges
  • Wisdom Teeth Removal
  • Orthodontics
  • Preventive Dentistry
  • Sedation Dentistry
  • Digital X-rays
  • Laser Dentistry

Dental clinics

  • Dental clinic [city]
  • Dental clinic
  • Dental practice

Specialized dentistry

  • Cosmetic dentist
  • Paediatric dentist
  • Emergency dentist
The audit

We start off with auditing your dental practice SEO.

Technical, off-page and a prioritized report — organized in order of impact.

AUDIT 01

Technical SEO audit

This will include

  • .htaccess files and DNS prefetch or other optimizations
  • Caching setup
  • Robots.txt
  • Sitemap issues
  • HTTP headers
  • 404 and 301 redirects
  • Page speed issues
AUDIT 02

Off-page SEO audit

We will look at and provide intelligence on

  • Backlinks
  • Domain and page authority
  • Backlink quality
  • Backlink toxicity
  • Backlink topical relevance
  • Backlink placement
  • Backlink relevance
  • Backlink volume
AUDIT 03

SEO report with recommendations

We will organize the report in order of impact with the most critical being the top most things to implement or fix. The report will also cover areas like

  • Broken links
  • Internal linking opportunities
  • Title tag similarities
  • Copy issues
  • Content volume and relevance
  • Topical similarities
  • Structured data or Schema issues
  • HTML validations
  • Query relevance and intent report
  • Page loading times and lighthouse report with recommendations for your CMS whether that be WordPress, Prestashop, Shopify or Magento
  • Site hierarchy diagram
  • Crawl directed graph
  • 404 and 301 pages
  • Canonical report
Client story
“Their team understood our business before we even had to explain it. Inquiries are up 250% and the quality is better than ever.”
Lauren MitchellDirector, Morgan Insurance
94%client retention
4.8/5average rating
300+client reviews
The playbook

Medical Practice Playbook: grow your medical practice.

How to get more patients into your practice — for dental clinics and every other medical practice facing the same growth challenges.

Send me the Medical Practice Playbook →
Medical Practice Playbook

Free. 9 pages. In your inbox. Magic-link delivery — it arrives in about two minutes, and there's no sales call attached to reading it.

Get started

Get your free SEO audit.

Submit your website and we'll send you a comprehensive audit within 48 hours. No calls, no obligations, just a clear diagnosis of your biggest SEO bottleneck.