Drupal SEO Services
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Overview
Having a website is essential in today’s digital landscape but it’s not enough to just exist online. To thrive, your website needs to be visible to your target audience. That’s where Drupal SEO comes into play.
Drupal SEO will enhance your website’s visibility in SERPs. We put in place specific strategies to improve your site’s ranking for relevant keywords. This drives more organic traffic and converts your visitors into loyal customers.
Looking to build an SEO-optimised Drupal site or improve an existing one? Our commitment to industry standards will ensure your site is search-engine optimised. Over time, this boosts your visibility and engagement rates. As your business grows, we’ll reassess the strategies in place to help you achieve bigger goals.
Drupal SEO 101
Drupal is a powerful content management system (CMS) that supports around 2.3% of the world’s websites. While it offers a strong foundation for website creation, having a site alone isn’t enough. For your website to attract visitors, it must be visible in search engine results. That's where Drupal SEO comes in.
Drupal SEO refers to the optimisation of a Drupal website for better visibility. These methods range from technical enhancements to content-focused strategies. We tailor each strategy to the strengths of the Drupal platform.
So, what sets Drupal SEO apart from traditional SEO?
First, Drupal SEO focuses on the infrastructure and capabilities of the Drupal platform. This requires knowing its architecture and how its modular CMS works.
Next, Drupal is also reliant on modules such as Pathauto, Metatag and XML Sitemap. SEO specialists leverage these modules to handle aspects of on-page and technical SEO.
Finally, Drupal supports efficient content creation and management. SEO specialists utilise these features to craft and publish high-quality and SEO-optimised content.
These strategies leverage Drupal’s modular design and content management capabilities. At Mojo Dojo:
- We analyse your competitors’ strategies to develop a plan for Drupal sites.
- Our Drupal-focused SEO approach identifies keywords related to your business.
- We optimise for local keywords and manage your business listings. Consistent NAP (Name, Address, Phone number) information across the website improves your visibility.
SEO audit
An SEO audit is an essential first step in any Drupal SEO strategy. The audit will typically examine various aspects of your website, including:
Crawlability & Indexability
Server Response Codes
Redirects
Mobile Friendliness
HTTPS
Content Quality
Keyword Usage
Meta Tags, Headings & Image Optimisation
Internal Linking & Backlinks
Social Media Presence
Drupal Module Configuration
Drupal Core Settings
… and more
An SEO audit will also help us identify technical SEO issues. It uncovers content gaps and opportunities. Whether you opt for an express of in-depth SEO audit, our process entails several steps:
A Drupal SEO specialist will identify your site’s requirements.
You’ll hand us access to your website to gather insights about its performance.
The audit analyses various aspects of your website’s technical SEO. This includes both on and off-page factors. For instance, content quality, keyword usage, and backlink profile.
You’ll receive a comprehensive report of our findings. The report highlights issues and areas of improvement. It then proposes a strategy for enhancing your site’s search engine rankings.
Together, we'll put in place the suggested recommendations. Over time, you'll see improvements to your website’s SEO.
From clicks to conversions
Alongside standard SEO services, Drupal-specific SEO services offered at Mojo Dojo include:
- An audit of a Drupal website to identify SEO issues and opportunities.
- Through ongoing SEO, we ensure your Drupal website meets search engine quality standards. It involves developing a traffic-generating SEO strategy for improved visibility and higher rankings. Tasks include weekly, monthly, and quarterly activities like content updates and link building.
- Emergency SEO addresses sudden drops in traffic for a once-optimised website. Our services include Google penalty removal and SERP recovery to restore performance.
- Drupal migration SEO keeps your SEO ranking when migrating between versions (e.g., Drupal 7 to 10). It includes moving current SEO settings without loss and leveraging new Drupal features.
- We conduct an SEO checkup for new websites. We analyse various technical elements of the site. This includes sitemaps, URL structure, meta tags, headings, robots.txt, and redirects.
- We analyse user behaviour on the website. This helps us implement actions to decrease bounce rate.
- We’ll establish a backlink profile using a tiered link-building approach. Common strategies will include content marketing and broken link-building. This increases your site's credibility in Google’s eyes.
- We’ll assist with the installation and configuration of specific modules. This improves the SEO-friendliness of your site. In the long run, it eliminates the need for a full-time SEO specialist.
Ready, set, rank
Without proper SEO, your Drupal site risks invisibility. At Mojo Dojo, we bring over 15 years of experience across various industries. Drupal SEO is one of our core specialities. Our team makes data-driven decisions suited to your Drupal site.
With us by your side, your Drupal site will always be module-d for success.
Get Started
Get your free SEO audit.
Submit your website and we'll send you a comprehensive audit within 48 hours. No calls, no obligations, just a clear diagnosis of your biggest SEO bottleneck.
Join 200+ businesses growing with Mojo Dojo
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