Google Display Advertising Agency
Google display ads are visually engaging ads served on the Google display network. Millions of websites, apps, YouTube and many others are a part of the Google display network and thus significantly impact your campaign reach and conversion numbers.
Real Mojo Dojo clients, on the record.
Display campaigns for every stage of the funnel.
Display campaigns can be used to target users in all stages of the funnel including TOFU (top of the funnel users), MOFU (middle of the funnel users) and BOFU (bottom of the funnel users).
Some key considerations of Google Display campaigns
Targeting the right campaign objective including sales, leads, website traffic, brand awareness or reach.
Using the right parameters for showing your ads including interest categories, manual placements and demographics.
Calculating cost of conversion and setting up smart bidding for improved cost of conversions.
Researching the cost of most valuable conversions.
Researching the value of your most valuable keywords.
Using attribution model to work out the value of customer touch point whether that’s first email, display ads, PMAX campaigns or search ads.
Remarketing is possibly the best converting campaign with the lowest cost.
Google display network reaches 90% of all internet users. Remarketing campaigns on Google display network targeted to users at different buying cycles are possibly the best converting campaigns with lowest cost.
Mojo Dojo can help you setup both display and remarketing campaigns via Google ads console. We have helped hundreds of brands create display campaign targeted to their audiences.
Ads in display campaign follow people in your target audience around the website they browse. It’s a very effective way of nudging users at the bottom of the funnel to take action or make that purchase.
What we can help with.
Full life cycle Google display campaigns, from audience research to creative.
Full life cycle display ads campaigns including remarketing
Interest categories research by using search and website history
Demographics setup including age, gender, annual income and other parameters
Location targeting for display network
Day parting or time specific targeting campaigns
Exclusions of irrelevant sites and content
Developing beautiful creatives
Campaign segmentation
Get your display strategy session.
We’ll build and test Google display ad campaigns that reach the audiences at the right time and with the highest likelihood of converting into a potential customer.
We can also help with.
The audience and placement options that decide who sees your display ads.
In-market segment targeting
Affinity audience targeting
Custom intent audiences
Placement targeting
Topic targeting
Our Google display ads point of difference.
Mojo Dojo is a Google display agency partner with a local team in Singapore.
We have years of experience managing display ad campaigns. We helped a small Australian company become the number #1 retailer in Australia in the solar industry. We spent over $12 million dollars running paid ads for them a large portion of which was attributed to display campaigns.
We ran a collaborative audience research campaign with Google for this business entirely funded by Google. The insights were so great that we wrote a book about it.
“(You are) Easily one of the most intelligent individual I have had the pleasure of working agency side. (You) did the best by the client who is reaping the benefit of running one of the most sophisticated Google adwords campaign I have seen in my career.”
Kartik — Google Ads
One team across the Google network
We are Mojo Dojo, a Google ads management company that specializes in Google ads, Youtube ads, Google App Store ads, Gmail ads, Display ads, Remarketing/Retargeting & Google Shopping ads.
Paid media results from our clients.
Paid media outcomes from published case studies.
Bfree
1000% Increase in Sales
Downies Collectables
4,994% increase in Google Ads paid revenue
Linen House
109% increase in paid revenue
Comcater
50% decrease in marketing cost
Arise Solar
370% increase in paid conversions
Planet Ark Power
46% increase in leads
“Their team understood our business before we even had to explain it. Enquiries are up 250% and the quality is better than ever.”
Outsmart competitors instead of outspending them.
What nine years and $32 million of Google Ads taught us about outsmarting competitors instead of outspending them. One client, five ideas that transfer to any account.
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More paid media services.
The campaign types and channels that sit alongside Google display advertising.