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SaaS SEO Service

In the competitive SaaS landscape, visibility is key. Our SaaS SEO specialists provide a foundation for your SaaS SEO strategy. We ensure your website is secure, updated, and optimised for peak performance.

Mojo Dojo client testimonial

Real Mojo Dojo clients, on the record.

Experience15+ years of SaaS experience
TeamSix subject matter experts per project
ReportingReal time · monthly milestones
ImplementationOnshore · local team
SaaS SEO

What is SaaS SEO?

SaaS (software as a service) SEO optimises a SaaS site to rank better in SERPs (search engine results pages). It’s like traditional SEO but focused on driving organic traffic and leads. It aims to help SaaS businesses meet their short and long-term marketing goals.

Boost visibility. Rank better in search engine results pages for the searches your customers make.

Generate leads. Drive organic traffic and leads, not just rankings.

Drive conversions. Attract and retain the customers a subscription business depends on.

Built for subscriptions, not one-off sales.

Most SaaS businesses rely on ongoing subscriptions and long-term customer relationships. Hence, SaaS SEO strategies need to account for attracting and retaining those customers.

SaaS SEO aims to boost visibility, generate leads, and drive conversions. It does this using a mix of technical SEO, content marketing, and link-building strategies. These strategies are specifically tailored to the needs of SaaS businesses.

Why SaaS SEO

Why should you invest in SaaS SEO?

Investing in SaaS SEO is crucial for the success of SaaS businesses for several reasons.

01

Sustainable organic visibility

SaaS SEO improves your website's visibility in search engine results pages (SERPs). This drives organic traffic to your site. Paid advertising requires continuous spending. SaaS SEO builds sustainable organic rankings for long-term, cost-effective traffic growth.

02

Higher-quality leads

SaaS SEO allows you to target specific keywords related to your software. This attracts an audience more likely to convert into paying customers. This targeted approach results in higher-quality leads and a more efficient sales process.

03

Authority and credibility

Ranking high in search results establishes your SaaS brand as an authoritative source. Content marketing efforts further enhance your brand's credibility and expertise.

04

Cost-effective

SaaS SEO is a cost-effective marketing strategy compared to paid advertising channels. SEO requires an initial investment. But, the long-term gains of more traffic and leads outweigh the costs. This reduces reliance on paid advertising.

05

A seamless experience

Technical SEO focuses on improving website structure, loading speed, and other aspects. A well-optimised website provides a seamless experience. This encourages visitors to explore more pages, leading to their conversion into customers.

06

A competitive edge

A small percentage of SaaS businesses prioritise SEO. This offers a significant opportunity to differentiate your brand in a crowded market. You can gain a competitive edge by attracting a larger share of organic traffic.

07

Suits the subscription model

SaaS SEO is a long-term investment that yields sustainable results. SEO efforts continue to drive organic traffic even after the initial investment. This aligns well with the subscription-based model of most SaaS companies.

08

Scales with your growth

You can adapt and scale SaaS SEO strategies to align with your business's growth stages. As your company evolves, adjust your SEO efforts. Target new keywords, expand your content, and reach a wider audience.

09

Data-led decisions

SaaS SEO relies on data analysis to measure performance and make informed decisions. Google Analytics provides insights into website traffic, user behavior, and keyword rankings. You can refine your SEO strategy based on real-time data.

What we do

Our SaaS SEO services.

SEO is a core service we offer. The goal is to improve your SaaS company’s website ranking in search engine results. At Mojo Dojo, we provide a suite of specific SaaS SEO services.

01Technical

Technical SEO

Technical SEO examines the technical aspects of a SaaS website. This ensures it’s well-structured for search engines and users. This involves analysing URL structure, site speed, mobile-friendliness, schema markup and more.

02Research

Keyword research

Finding the right keywords that customers are using to search for your solutions. We integrate these keywords within your site’s content.

03Content

Content creation

We create high-quality content. It targets keywords to meet your audience’s search queries. This may involve creating blog posts, articles, case studies, eBooks, webinars, and more.

04On-page

On-page optimisation

We’ll work to optimise individual web pages for specific keywords and search intent.

05Authority

Link building

We’ll acquire backlinks from reputable websites. This improves the authority of your SaaS website in the eyes of search engines.

06Conversion

Conversion optimisation

We’ll analyse website data and user behavior to identify areas for improvement. This can lead to more visitors taking specific actions. For instance, signing up for a free trial or purchasing a subscription.

07Migration

Website migration

We’ll help you move your website to a new platform or domain.

08Hosting & care

Hosting and maintenance

We provide web hosting services tailored towards SaaS websites, focused on performance, security and scalability. We will handle routine tasks to keep your SaaS site running, including updates, security patches, backups, and other maintenance.

09Revenue

SEO tied to revenue

We connect our SEO efforts towards revenue generation. This demonstrates an ROI on your SaaS SEO campaigns.

10Not sure where to start?

Get your free SEO audit

Submit your website and we'll send you a comprehensive audit within 48 hours. No calls, no obligations, just a clear diagnosis of your biggest SEO bottleneck.

Get Free Audit
Expert hands

Your SaaS website is in expert hands.

At Mojo Dojo, your website is in expert hands. Our SEO specialists have over 15 years of SaaS experience. They dedicate themselves to keeping your online presence secure, current, optimised, and profitable. We’ve perfected our SaaS SEO strategies. We now offer reliable, complete services for better online visibility and growth.

Clear, straightforward pricing

We believe in transparency by offering clear, straightforward pricing. We’ll always keep you informed, so you’ll know how well your SaaS SEO strategies are working. Your satisfaction is our ultimate goal.

Get your strategy session

SEO services to improve your organic traffic and boost your conversions.

01On-page

On-page SEO analysis

A comprehensive on-page SEO analysis and plan to tackle the technical SEO.

02Off-page

Off-page SEO plan

A full scale off-page SEO plan and implementation calendar.

03National

National SEO strategy

A full scale go-to market national SEO strategy analysis & a topical authority map.

04Local

Google local listings

We will help you take control of your Google local listings and rank for local searches.

05Small business

SMB SEO

We help small business gain traction on search engines using SMB SEO services.

06Strategy

SEO strategy analysis

An in-depth SEO strategy analysis including an SEO implementation plan.

07Packages

SEO packages & cost

Our SEO packages and cost for a full scale SEO campaign to help you rank.

08Authority

Backlinks

Build high authority, contextual, topical and relevant backlinks.

09Growth

Month on month SEO

Build a consistent long term growth strategy with our month on month SEO.

10Platforms

Platform-specific SEO

Deep expertise with Shopify SEO, BigCommerce SEO, Magento SEO, Drupal SEO, WooCommerce SEO, WordPress SEO and many other platform specific SEO services.

11Ecommerce

Ecommerce SEO

Ecommerce SEO services that have helped numerous brands improve and grow their online sales with affordable eCommerce SEO packages.

12Enterprise

Enterprise SEO

Drive revenue and organic traffic to your enterprise units with higher ROI on your enterprise SEO spend.

13Organic

Organic SEO

Organic SEO services designed to improve your website crawlability and increase organic keyword positions in search engine result pages (SERPs).

14Consulting

SEO consulting

SEO consulting experts bring over 15 years of experience in boosting online visibility for businesses.

15Australia-wide

Every major city

Extensive experience with optimising sites for Melbourne SEO, Sydney SEO, Perth SEO, Brisbane SEO, Adelaide SEO and other regional parts of Australia.

16Get started

Get your strategy session

Our SaaS SEO specialists provide a foundation for your SaaS SEO strategy.

Get Your Strategy Session
Why choose Mojo Dojo

Typical agency, in-house team or Mojo Dojo.

Typical agency
  • ✓Dedicated or shared account manager
  • ✓Monthly reporting
  • ?Direct phone support
  • ×Implementation offshored
  • ×Access limited to account manager with never having access to true subject matter expert
  • ×Cookie cutter approach to all online marketing
  • ×No milestones or growth goals to track and measure progress
  • ×Checklist based optimisation with no SEO expert review and junior executives implementing
In-house team
  • ✓Good understanding of the business
  • ✓Can create own tracking and reporting schedule
  • ?Subject matter expertise only and lacks broad spectrum of experience in online marketing
  • ?Expensive to train
  • ?Expensive to retain
  • ×Lack of tooling because of limited budgets for SEO and other online marketing
  • ×Documentation gaps, internal politics, lack of resources
  • ×Lack of urgency
Mojo Dojo
  • ✓Dedicated account manager with the option of face to face catch-up in your city
  • ✓Six subject matter experts assigned to each project
  • ✓Real time reporting
  • ✓Direct phone support. Speak directly to the expert not the middleman.
  • ✓Implementation onshore. Local team to work with and collaborate.
  • ✓Monthly milestones & yearly growth plan
  • ✓Custom marketing strategy developed specifically for your business
  • ✓Over 200K per year spent on tooling alone
  • ✓Implementation urgency built into the plan
Client story
“Their team understood our business before we even had to explain it. Enquiries are up 250% and the quality is better than ever.”
Lauren MitchellDirector, Morgan Insurance
94%client retention
4.8/5average rating
300+client reviews
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Get started

Get your free SEO audit.

Submit your website and we'll send you a comprehensive audit within 48 hours. No calls, no obligations, just a clear diagnosis of your biggest SEO bottleneck.