Perth's Trusted Enterprise SEO Partner
Perth enterprise SEO for resources companies, engineering firms, and large service groups whose sites have grown faster than their search strategy. Perth buyers trust local names first, so ranking across mining, resources, and professional categories builds visibility that east coast competitors struggle to match.
Real Mojo Dojo clients, on the record.
Enterprise search for a resources capital that runs on its own clock.
Western Australia accounted for 17% of the national economy in 2024-25, more than one and a half times its share of the population, and its resources sector recorded $220 billion in sales, led by iron ore and LNG. The capital is where much of that business is managed: miners, engineering groups, equipment suppliers, law and accounting firms, and the service companies that support them. Many of them run large, technical websites aimed at a small number of very valuable buyers.
For those organisations, enterprise SEO is less about traffic volume and more about precision. A procurement manager searching for a specific processing capability or maintenance contract may be one of a handful of people typing that query this year. The site needs capability pages, project libraries and technical documentation that search engines can crawl and understand, and that AI assistants can summarise accurately.
There are two local frictions. The first is distance and time: the city runs on AWST with no daylight saving, so national sites built and scheduled from the east coast often publish, launch and report on the wrong clock, and treat the west as an afterthought in their location structure. The second is sprawl. The metro stretches along the coast from Alkimos to Mandurah, the fastest-growing areas are on the fringe, and many head offices here serve customers across a very large state. Location and service-area architecture has to reflect that.
We build the rules that let a large site cope with both, and report the results as enquiries, tenders and revenue.
What the market looks like from the west coast.
Published state and metro figures that shape enterprise search here. Every card names its source.
Industries we help in Perth.
Six sectors that run large or highly technical sites here, and what an enterprise programme changes for them.
Mining, resources and energy
Operators and mining services firms sell to a few large buyers. We structure capability, commodity and project pages around the exact terms procurement teams use, and keep investor, careers and operations content from competing with them.
Engineering and professional services
The City of Perth names professional, scientific and technical services as its largest contributor to employment. Multi-discipline firms need expertise hubs, project case libraries and author markup that prove depth to search engines.
Defence, shipbuilding and marine
The Henderson Defence Precinct will host AUKUS submarine maintenance. Suppliers need compliance-aware capability pages, certification detail and a publishing workflow that fits security review.
Health care networks
Hospitals were the largest industry of employment for residents in 2021, ahead of iron ore mining. Multi-site providers need clean location, specialty and practitioner templates across a sprawling metro.
Agribusiness and wholesale trade
Wholesale trade rose 5.9% in the state in 2024-25. Distributors with large machinery and parts catalogues need crawlable product templates, controlled filters and delivery-area pages for customers across the state.
Construction and property
Construction was the biggest driver of state growth in 2024-25 (up 4.4%). Builders and developers need estate, stage and suburb templates for growth corridors like Alkimos, Ellenbrook and Baldivis.
Find the gaps between your Perth site and the buyers searching for you
Book a strategy session and we will show you which capability pages, templates and locations are missing the searches that matter most.
Built around your platform, your teams and your release process.
Enterprise sites rarely run on a single simple stack. We work with the platforms large organisations actually use, including custom builds, headless and API-driven front ends, WordPress, Magento, Shopify Plus, and enterprise content management systems. Each has its own habits: URL patterns, rendering behaviour, plugin or module limits and deployment routines.
We work inside your existing platform and with your developers, or write clear specifications they can build from. Where migrations are involved, we treat SEO as part of the project plan from the start, not a checklist at the end. That means URL inventories, redirect maps, staging tests, launch monitoring and a recovery plan if traffic dips.
The aim is not to hand over a long audit and leave. It is to get the highest value changes shipped, in the right order, without disrupting the rest of your roadmap.
How enterprise SEO is different from standard SEO.
Large sites fail in different ways from small ones. For technical B2B sites and multi-site operators, these six issues account for most lost visibility.
Scale across thousands of URLs
Templates, filters, pagination and parameters multiply pages quickly. We decide which pages deserve to rank, which get consolidated and which stay out of the index, and we fix issues at template level so one change covers thousands of pages.
Crawl budget and indexation
When Google cannot crawl everything, the wrong pages get attention. We use log files, Search Console and crawl data to point crawlers at the pages that earn revenue.
Many teams, one site
Developers, brand, product, content and regional teams all touch the site. We build shared standards and checks so good SEO survives every release, not just the ones we review.
Migrations and replatforming
A redesign or platform change can erase years of organic performance in a day. We plan URL mapping, redirects, testing and post-launch monitoring so equity carries across.
Governance and reporting
Executives need commercial answers. We report on organic revenue, bookings and conversion, and track the technical health measures that predict them.
Search beyond blue links
Buyers now ask AI assistants as well as search engines. We structure your content and entity data so both can read it, building on our AI SEO work.
Get your free enterprise SEO audit.
Submit your website and we'll send an enterprise SEO audit within 48 hours. No calls, no obligations, just a clear view of the crawl, capability-page and location issues limiting your organic reach.
What enterprise SEO does for a large brand.
Results from three larger brands we have worked with, taken from our published case studies.
What an enterprise SEO programme covers.
We scope every engagement around your site and your people. Western Australian organisations usually draw on most of this list.
Competitive intelligence and market analysis. Who you really compete with in search, where they are winning, and the demand you are not yet capturing.
Enterprise technical SEO audit. Crawl, indexation, rendering, canonicals, redirects, hreflang and internal linking across every template. See also our SEO audit service.
Log file and crawl budget analysis. What crawlers actually request, what they ignore and what is wasting crawl capacity.
Site migrations and replatforming. Planning, URL mapping, redirect testing, launch support and post-launch recovery monitoring.
Keyword and intent strategy at scale. Revenue-weighted research mapped to page types, so every important query has a page built to win it.
Content strategy and optimisation. Seasonal and evergreen plans, template copy, and updates to existing pages before we add new ones.
Structured data and entity markup. Organisation, product, service, review and FAQ schema, deployed through templates and validated.
International and multi-market SEO. Locale structure, hreflang, regional content and a clear owner for each market.
Page speed and Core Web Vitals. Performance work coordinated with your developers, as covered in our website speed optimisation service.
Authority and digital PR. Relevant, earned links that support your priority sections, through our link building team.
Conversion tracking and CRO. Making sure organic visits are measured properly and turn into revenue, alongside conversion rate optimisation.
Team education and documentation. Playbooks and training so editors, developers and product owners prevent SEO issues before they ship.
Enterprise SEO in the age of AI search.
Large brands are being summarised, compared and recommended by AI assistants and AI search features, often before a buyer visits any website. Being cited in those answers depends on the same foundations as ranking: crawlable pages, clear entity information, credible sources and content that answers real questions directly.
Our enterprise programmes include this work as standard. We check that your brand, products and services are described consistently across your site and the wider web, that structured data is complete, and that your most important pages answer the questions buyers put to assistants. For a deeper look, see our AI SEO services.
Our enterprise SEO process, in five stages.
Each stage has a commercial outcome and a named owner on both sides. We run it remotely, with video calls booked in AWST business hours and shared reporting throughout.
Discovery and objectives
We interview stakeholders, review analytics and agree what organic search must deliver, and how it will be measured.
Audit and market analysis
Technical, content and competitor analysis across every template and business unit, to find where revenue is being lost.
Roadmap and governance
A prioritised plan ranked by commercial impact and engineering effort, with ownership, timelines and a release process agreed up front.
Implementation with your teams
We ship content, structured data and technical changes, and support your developers with specifications and quality checks.
Reporting and iteration
Monthly reporting on organic revenue, conversions and technical health, then we reinvest in what is working.
Areas we serve in Perth.
We work with organisations across the metro area remotely, through video calls and a shared reporting dashboard. That includes head-office teams in the CBD, West Perth and East Perth, Northbridge, Subiaco and Leederville, the business parks of Osborne Park, Malaga, Welshpool and Kewdale, the research cluster at Bentley and Technology Park, and the marine and defence industries at Henderson.
For sites that need suburb coverage, we plan location pages from Joondalup, Wanneroo and Alkimos in the north, through Midland and Ellenbrook in the east, to Fremantle, Cannington, Armadale, Rockingham, Baldivis and Mandurah in the south.
Results from our enterprise and multi-channel work.
Published case studies from larger sites in several industries. They show how we approach the work, not results for local clients.
Novotel
138% increase in Bookings
Swan Bathrooms
181% increase in organic sessions
ABC Tarps
1534% increase in revenue
Melbourne HIFI
178% Increase in Online Revenue
Babylon Flowers
787% increase in revenue
ARP
292% increase in organic traffic
“Their team understood our business before we even had to explain it. Enquiries are up 250% and the quality is better than ever.”
The exact framework we use to grow enterprise brands.
Learn how we plan, ship and measure organic growth at scale, the same enterprise SEO system we run across sites with thousands of URLs and many teams.
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Do you work with Perth businesses?
Yes. We work with Western Australian organisations remotely, running discovery, roadmap and reporting sessions over video calls and keeping every stakeholder up to date through shared reporting.
What is enterprise SEO?
Enterprise SEO is search engine optimisation for large organisations: sites with thousands or millions of pages, multiple business units or markets, and many teams who can change the website. It combines technical SEO at scale, content strategy, governance, reporting and link building, all measured against commercial outcomes.
How is enterprise SEO different from regular SEO?
The techniques overlap, but the constraints differ. Enterprise sites have far more URLs, more stakeholders, longer release cycles and higher risk from any single change. That makes prioritisation, template-level fixes, crawl budget, migrations and internal alignment central to the work.
When does a business need enterprise SEO?
Usually when the site has thousands of pages, several product lines or regions, a dedicated development team, or an internal marketing group that needs one consistent approach. If organic search is a major revenue channel and a technical mistake could cost real money, a structured enterprise programme is worth it.
How long does enterprise SEO take to show results?
Technical fixes can affect crawling and indexing within weeks. Ranking and revenue gains usually build over several months, and larger sites with longer release cycles often take longer. We agree milestones up front so progress is visible before the full commercial impact arrives.
What results can I expect?
It depends on your starting point, market and how quickly changes can be shipped, so we do not promise a figure. For reference, Novotel saw bookings up 138% across a campaign combining SEO, content and paid media, Swan Bathrooms grew organic sessions 181% year over year, and ABC Tarps grew organic traffic 139%. Each is published in our case studies.
Do you work with our in-house team and developers?
Yes, and most engagements depend on it. We usually act as the specialist layer alongside your marketing, product and engineering teams, supplying strategy, specifications, quality checks and training. Where you prefer, we can also handle implementation directly.
Can you manage an SEO migration or replatforming project?
Yes. We plan URL inventories, redirect mapping, staging tests, launch checks and post-launch monitoring, so a redesign or platform change does not erase existing organic performance. Involving SEO early in the project plan is the single biggest factor in a safe migration.
How do you report on enterprise SEO?
Monthly reporting ties organic performance to commercial outcomes such as revenue, bookings and qualified leads, alongside technical health measures like indexation, crawl activity and Core Web Vitals. Executives get a short commercial summary, and specialists get the detail behind it.
How does enterprise SEO relate to AI search?
AI assistants and AI search features draw on the same foundations as traditional rankings: crawlable pages, consistent entity information, credible sources and clear answers. We build this into every enterprise programme and extend it through our AI SEO services.
Do you also handle B2B enterprise SEO?
Yes. Long sales cycles and multiple decision makers change how content and measurement should work, so we adapt the programme accordingly. Our B2B SEO services page explains that approach in more detail.
Can you work around the time difference with the east coast?
Yes. The west runs on AWST with no daylight saving, two hours behind the east coast in winter and three in summer. We book calls in your business hours and schedule releases, launches and reporting to your clock, not an eastern-states one.
Our site serves customers across the whole state. How should it be structured?
Start with how customers search. Metro buyers add suburbs or regions such as the northern suburbs or south of the river, while regional and mine-site buyers search by service and capability. We usually build one location template for the metro and a service-area model for the rest of the state, linked so authority flows to both.
Get your free enterprise SEO audit.
Submit your website and we'll send an enterprise SEO audit within 48 hours. No calls, no obligations, just a clear view of the crawl, capability-page and location issues limiting your organic reach.